iKnow

The Marketing Plan : How to Prepare and Implement it
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Marketing Summary: Now fully updated, the Fourth Edition of Luther's classic text will help businesses navigate the perilous new landscape of Web 2.0 business strategies, and guide them to develop a working marketing plan. Contents:The planning process -- Marketing management -- Market analysis -- Customer analysis -- Brand

Principles of Corporate Finance Law
Knowledge Resources | Dar Al-hikmah Library | Public Access

Contents:The regulatory framework -- Use and abuse of the corporate form as a vehicle for raising finance and managing financial risk -- Capital structure : fundamental legal, accounting, and financing considerations -- Formation of share capital -- Share allotments -- Classes of shares -- Maintenance and reduction of capital -- Share buy

International Labour Law : Selected Issues
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Labor laws and legislation, International Holdings: ,Book - Course Reading,Gombak Campus Library,Red Spot Collection,Redspot Shelf,d43 K 1705.4 B565I 1993,Available,11100349909

Human Resource Management : a Contemporary Approach
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Personnel management Holdings: ,Book - Course Reading,Pagoh Edu-Hub Library,Red Spot Collection,Redspot Shelf,m HF 5549 H918B 2014,Available,11100339091

Understanding Tourism : a Critical Introduction
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Tourism -- Philosophy Holdings: ,Book - Course Reading,Pagoh Edu-Hub Library,Red Spot Collection,Redspot Shelf,m G 155 A1 H243U 2010,Available,11100343829

The Essential René Guénon : Metaphysics, Tradition, and the Crisis of Modernity
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Guenon, Rene Holdings: ,Book - General,Gombak Campus Library,General Collection,Open Shelf,B 2430 G82 E78H4 2009,Available,11100343582

Regulation : Legal Form and Economic Theory
Knowledge Resources | Dar Al-hikmah Library | Public Access

Holdings: ,Book - Course Reading,Gombak Campus Library,Red Spot Collection,Redspot Shelf,d34 KD 2200 O35R 2004,Available,11100345655

Marketing for Hospitality and Tourism
Knowledge Resources | Dar Al-hikmah Library | Public Access

Holdings: ,Book - General,Pagoh Edu-Hub Library,General Collection,Open Shelf,TX911.3 M3 K87M 2014,Available,11100343669

Introducing Functional Grammar
Knowledge Resources | Dar Al-hikmah Library | Public Access

Subject(s): Functionalism (Linguistics) Contents:1. The purposes of linguistic analysis -- 1.1 Starting points -- 1.2 Language, context and function: a preliminary exploration -- 2. Identifying clauses and clause constituents -- 2.1 Breaking up the sentence and labelling the parts -- 2.2 Ranks -- 3. An overview of Functional Grammar -- 3.1

Critical Discourse Analysis : the Critical Study of Language
Knowledge Resources | Dar Al-hikmah Library | Public Access

Summary: Fairclough presents an interdisciplinary approach to the study of discourse viewing language as a form of social practice and focusing on the ways social and political domination are reproduced by text and talk. He provides an historical overview to this important discipline and concentrates on cutting-edge research in the field.

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