Subject(s): Marketing -- Management | Marketing -- Planning Summary: "Marketing Plans, Seventh Edition presents a practical, no-nonsense style and approach that helps and encourages practicing managers with the difficult task of marketing planning. This helpful text illustrates the process of preparing a marketing plan, how to manage that p

Subject(s): Real property -- Accounting | Real estate investment -- Accounting Summary: "Accounting for Real Estate Transactions, Second Edition is an up-to-date, comprehensive reference guide, specifically written to help professionals understand and apply the accounting rules relating to real estate transactions. This book provides financ

Subject(s): Corporations -- Corrupt practices | White collar crimes | Social responsibility of business | Corporate governance | Corporations -- Public relations Summary: "Expounds on the nature of white-collar crime and examines its relationship with corporate social responsibility, governance and corporate reputation. Presents different a

Subject(s): Human rights -- Religious aspects Christianity | Christianity -- Influence | Human rights -- History Summary: "Combining Jewish, Greek, and Roman teachings with the radical new teachings of Christ and St. Paul, Christianity helped to cultivate the cardinal ideas of dignity, equality, liberty and democracy that ground the modern

Subject(s): Trinity -- History of doctrines Summary: "Over the last decade there has been a resurgence of writing on the Trinity, indicating a renewal of ideas and debate concerning this key element of Christian theology. This introduction challenges the standard account of a decline and revival in Trinitarian theology, taking into account

Subject(s): Leadership | Organizational change Summary: "Leadership expert Michael Fullan reveals six core practices for today's leaders. In his previous best-selling books, Michael Fullan examined the concepts and processes of change. Now he turns his focus to the core practices of leadership that are so vital for leading in today'

Subject(s): Weber, Max, 1864-1920 -- Political and social views | Weber, Max, 1864-1920 -- Influence | Religions -- Philosophy | Law (Philosophy) | Religions -- History | Rationalism -- Philosophy | Rational choice theory | Relativity | Values | Modernism (Aesthetics) Scope and content: "In Rationalities in history, the distinguished histor

Subject(s): Financial crises | International finance | Financial risk management Summary: "The latest insights on financial contagion and how both nations and investors can effectively deal with it The domino-style structure in which the financial system exists is a perilous one. Although historically, the financial system has been able

Subject(s): Java (Computer program language) -- Study guides. -- Examinations Summary: "Don't Let the Real Test Be Your First Test! Written by two of the lead developers of the Java SE Programmer Exam, OCP Java SE 6 Programmer Practice Exams is filled with more than 260 realistic practice questions to prepare you for this challenging ex

Subject(s): Consumers' preferences -- Research | Consumers -- Research Summary: "Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligen