The new norm has helped shaped the usage of Integrated Marketing Communication (IMC). The new norm has spurred the transformation of IMC to digisation. Islamic principles still apply despite the recent developments of IMC. As the vicegerent of Allah SWT and 'abd with the purpose of life to worship Him, Muslim key players of marketing communicat

Introduction Widespread attention has focused upon the roles represented by women in advertisements in recent years. Substantial research has been carried out on this matter and advertisements have been criticized for portraying women as dependent on male, childlike, noncareer oriented, etc. (Peterson & Kerin, 1977). One of the dilemmas that st

Introduction The COVID-19 pandemic has affected us leading to the notion of the new norm. Communication on the pandemic has been rampantly delivered by the World Health of Organisation (WHO), Governments and other stakeholders due to its seriousness killing 42 million people worldwide as of 30 July 2021. Numerous studies have been carried out on co

Program Jelas Bernas Tajuk : Keputusan Mahkamah Persekutuan, 25 Feb 2021 : Membunuh perundangan Islam? Panelis : 1. Prof. Dato' Hj. Mahamad Naser Disa, (Pensyarah Fakulti Undang-Undang, UniSZA) 2. Prof. Madya Dr. Khairil Azmin Mokhtar, (Pensyarah Undang-Undang [AIKOL], UIAM) Tarikh : 27.2.2021 (Sabtu) Masa : 9.30 malam FB LIVE : ISLAMI Malaysia

Anjuran bersama Bahagian Kawalan Penyakit, KKM; Persatuan Kanser Kebangsaan Malaysia (NCSM); Pertubuhan Wanita Malaysia untuk Kawalan Tembakau dan Kesihatan (MyWATCH), Public Health Malaysia (PHM); Selangor Bebas Asap Rokok (SELBAR).

Thermal energy storage (TES) in solar thermal application assist to increase the performance and efficiency of the solar thermal collector system. Various technique has been developed to enhance TES performance such as using water and PCM as energy storage material. Type of material selection and design arrangement also contribute to the performanc

This study was conducted to study the degradation of poly (lactic acid) and its composites under natural landfill burial. Composites reinforced with natural fibres were expected to degrade faster than polymer itself. PLA was compounded with kenaf bast fibre (KBC) and kenaf core fibre (KCC) with twin screw extrusion at temperature range 150-160 degr

Innovation has been identified as a crucial drive that determines the survival, growth and sustainability of many modern organizations. In today's competitive environment, innovation can be critical in driving both individual and organizational successes. More importantly, individual within the organizations are the key player in the implementa

Hijab wearing is a common phenomenon in Malaysia. Many Malay women choose to wear hijab and women with headcover becomes an identity of Malay Muslim women in this country. In fact, the number of women who is wearing hijab in Malaysia is gradually increasing as time changes. Many studies (Williams & Vashi, 2007; Furseth, 2011) were carried out t

The pandemic and its consequences. We are used to seeing groups of colourful and active adolescents hanging around in school grounds, retail malls, recreational parks, and other public places. It's hardly surprising, given that they're at a time in their development where socialising with peers is a key component of their personality develo