Subject(s): Marketing | Advertising | Economics
Contents:Vol. 1 The economics of marketing and advertising -- vol. 2 The marketing problem : how it is being tackled in U.S.A -- vol. 3 Scientific sales management today -- vol. 4 Cases on industrial marketing -- vol. 5 The psychology of advertising -- vol 6 Marketing research technique -- vo
Subject(s): Storytelling -- Study and teaching (Elementary) | Education -- Moral and ethical aspects | Storytelling in literature | Folklore and education | Drama in education
Holdings:
,Book - General,Gombak Campus Library,General Collection,Open Shelf,LB1042W783D 1998,Available,00000645167
Subject(s): Oral communication -- Study and teaching | Public speaking -- Study and teaching
Holdings:
,Book - General,Gombak Campus Library,General Collection,Open Shelf,PN4121C594E 1994,Available,00000644957