Subject(s): Personnel management | Strategic planning
Contents:Organisations, strategies and human resourcing -- Managing uncertainty or managing uncertainly? -- Employment law and human resourcing strategies -- Ethics and strategic human resourcing -- From equal opportunities to diversity management -- Assessment, selection and evaluation
Subject(s): Selling | Sales management
Contents:Development and role of selling in marketing -- Sales strategies -- Consumer and organisational buyer behaviour -- Sales settings -- International selling -- Law and ethical issues -- Sales responsibilities and preparation -- Personal selling skills -- Key account management -- Relationship s