Subject(s): Marketing | Marketing -- Management | Customer relations -- Management | Business networks -- Management | Industrial promotion Summary: "Successful marketers share something in common-they produce engaging and interesting content that meets the insatiable demand for "how to" information. The best marketers don't nee

Subject(s): Culture -- Study and teaching Summary: "... Exploration of cultural studies in the twenty-first century. It offers a level-headed account of where cultural studies has come from, the methodological and theoretical dilemmas that it faces today, and an agenda for its future development. In an age in which the relevance of cultura

Subject(s): Nonprofit organizations -- Management Summary: "Why getting results should be every nonprofit manager's first priorityA nonprofit manager's fundamental job is to get results, sustained over time, rather than boost morale or promote staff development. This is a shift from the tenor of many management books, particularly i

Subject(s): Molecular Biology -- methods | Genomics -- methods Summary: "Key to making future advances in the areas of biochemistry and molecular medicine is a new generation of molecular biologists and biochemists who are able to harness the tools and insights of physics and chemistry to exploit the emergence of genomic and systems-level i

Subject(s): Laser recording | Relief models Review: "Written by a team of international experts, this book provides a comprehensive overview of the major applications of airborne and terrestrial laser scanning. It focuses on principles and methods and presents an integrated treatment of airborne and terrestrial laser scanning technology and

Subject(s): Sewing | Quilting Summary: Whether you're a novice sewer or a skilled seamstress, who better for sewing answers and advice than expert Nancy Zieman? Set aside your sewing fears and let Nancy guide you step-by-step through 100+ basic to advanced sewing methods and techniques. A wealth of information and instruction from your favo

Subject(s): Sports administration | Sports -- Management | Sports -- Economic aspects | Sports -- International cooperation Summary: "Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic

Subject(s): Drug accessibility | Drugs -- Patents | Intellectual property | HIV infections -- Treatment | AIDS (Disease) -- Treatment Summary: This important book brings together leading scholars from multiple disciplines, including intellectual property, human rights, public health, and development studies, as well as activists to critically r

Subject(s): Sex discrimination against women | Work environment Summary: Dysfunction in the workplace affects women differently than men. This book represents a broad spectrum of disciplines including law, management, communications, human resource management and industrial/organisational psychology and offers cross-disciplinaty inquiries into

Subject(s): Multilevel marketing Summary: "A contemporary approach to network marketing--from the author of the million-copy bestseller, Your First Year in Network Marketing. This is a book about reality--an unpleasant reality that no one seems to want to address. A large number of the population was hit with substantial loss of income and