Subject(s): Arts and crafts movement
Holdings:
,Book - General,Gombak Campus Library,General Collection,Open Shelf,NK1140A792S 2003,Available,00001064256
Brand Culture
Knowledge Resources | Dar Al-hikmah Library | Public Access
Subject(s): Brand name products
Contents:Introduction: the cultural codes of branding / Jonathan E. Schroeder and Miriam Salzer-Mوorling -- Corporate perspectives on brand culture -- Corporate branding as strategy: the case of Lego Company / Majken Schultz and Mary Jo Hatch -- Corporate brand cultures and communities / John Balmer -- Ambi
Subject(s): Quality of life -- United States | Social problems -- United States | United States -- Social conditions
Holdings:
,Book - General,Gombak Campus Library,General Collection,Open Shelf,HN57L372S 2006,Available,00001058395